Albrechtsen Insurance
A booking-first, bilingual website and brand for an independent insurance broker in Ogden.
BrandingLogoWebsiteSEOHosting & domain
The live site, recorded on a phone.
The problem
Insurance is confusing, and most people don't want a sales pitch. Matthew Albrechtsen, an independent broker, needed a site that feels personal and trustworthy, works for English and Spanish speakers, and makes the next step (a free call) obvious.
What we built
- Branding and a logo, plus the website, SEO setup, hosting, and domain.
- Booking-first hero: "Independent Insurance Broker · Ogden, Utah," the headline "Your Insurance Broker. Working for You.", Matthew's photo, and an orange Book My Free Call button as the main action.
- A quote form up front. "Get Your Free Quote" (name, ZIP, coverage type; powered by HealthSherpa) sits in the hero on desktop and right below it on phones.
- English/Spanish toggle in the header. Switching to ES changes the site's copy (e.g. the headline becomes "Su Agente de Seguros. Trabajando para Usted.").
- A 3-step process (book a free call → Matthew shops the market → you choose) and service sections for health, short-term, life, group benefits, and family coverage.
- An About section with Matthew's background and a closing "Book My Free Call" section, plus tap-to-call links.
One tap, and the site speaks Spanish.
One clear next step: book the call.